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At Carbon Brand Solutions, we blend medical science with creative innovation to craft impactful communication strategies that elevate pharma brands. Known for our expertise in merging physical and digital experiences, our role as a healthcare marketing agency in India allows us to engage healthcare professionals in more effective and meaningful ways.
“Phygital” combines the reach of digital with the presence of print. A personalized magazine, starting digitally and ending in print, builds deeper engagement. A QR code on a doctor’s desk linking to valuable content shows this seamless integration.
For in-clinic patients, we design posters with QR codes, interactive standees, custom dispensers, and hybrid magazines. For doctors, we offer QR-enabled websites, personalized frames, “Wall of Fame” displays, and calendars that blend utility with branding.
Scan-to-Act tools and 2-minute CME videos enrich in-clinic interaction by delivering insights instantly, without disrupting workflow.
Carbon Brand Solutions helps pharma brands grow through innovative, personalized, and connected communication.
Phygital Inputs are designed to enhance patient engagement by merging the tangible presence of physical materials with the convenience of digital experiences. Our offerings include patient education leaflet, Posters with QR Codes, which allow patients to easily access educational resources, videos, and other helpful information directly from the poster via their smartphones. Personalized Standees create a dynamic and engaging presence in waiting areas, while Personalized Dispensers with PELs (Patient Education Literature) offer essential health information and advice in a way that feels personal and accessible.
Additionally, Dr. Photo healthcare Magazine provide a unique, patient-centric approach to healthcare communication, offering personalized content that resonates with patients while providing them with valuable insights and guidance. These materials are designed to connect patients to healthcare information in a more interactive, informative, and impactful way.
By blending digital and physical elements, Phygital Inputs create an immersive, engaging experience that empowers patients and supports better health outcomes.
This innovative solution combines a personalized website for doctors with strategically placed QR codes on printed materials, creating a seamless blend of digital and physical communication. Each doctor’s website is tailored to showcase their professional profile, including qualifications, specialties, and services offered, ensuring a comprehensive online presence.
The QR codes, integrated into clinic posters, prescription pads, or brochures, enable patients to access the website instantly. With just a quick scan, patients can retrieve vital information such as clinic timings, appointment scheduling, educational resources, and more. This system not only enhances patient convenience but also establishes a direct, efficient line of communication between doctors and their patients.
By bridging the gap between offline and online engagement, the Dr. Website with QR Code solution empowers doctors to elevate their practice’s accessibility and visibility while providing patients with a user-friendly platform for reliable and timely information.
The Google Business Profile Standee is a cutting-edge tool designed to enhance a doctor’s online presence while promoting active patient engagement. Perfect for clinic waiting areas, the standee prominently features a QR code that patients can scan to directly access the doctor’s Google Business Profile.
This seamless solution encourages patients to leave reviews and ratings, which significantly contribute to boosting the doctor’s visibility and credibility in their specialty and local region. A strong online reputation, backed by authentic patient feedback, helps attract new patients and reinforces trust within the community.
By bridging the gap between the clinic and the digital space, the Google Business Profile Standee serves as an effective medium for building a robust online presence, ultimately ensuring better visibility and recognition for the doctor’s practice in today’s competitive healthcare landscape.
Phygital Inputs for doctors seamlessly merge physical and digital elements to create unique and engaging experiences that elevate professional interactions. Personalized Frames celebrate achievements by combining elegant physical designs with QR codes linking to digital certificates, awards, or professional highlights. Similarly, the Wall of Fame transforms clinic spaces into dynamic storytelling platforms, with physical plaques or displays integrated with QR codes directing viewers to videos or detailed profiles of recognized doctors.
Dr. Photo Calendars take personalization a step further by incorporating a digital experience—each calendar features QR codes linking to online resources, such as schedules, patient education materials, or appointment booking systems.
This combination of tangible keepsakes with cutting-edge digital interactivity ensures every touchpoint is meaningful and impactful. By blending the best of both worlds, Phygital Inputs foster stronger engagement, amplify recognition, and deliver a modern experience tailored to today’s healthcare professionals.
In-Clinic Doctor Engagement activities take healthcare communication to the next level by seamlessly blending digital and physical elements. The Scan-to-Act feature is a dynamic solution that incorporates Case Summary LBLs (Leave Behind Literature) with QR codes, allowing patients and healthcare professionals to quickly scan and access detailed case studies in text or video format. This immediate access enhances in-clinic interactions, providing valuable, real-time educational insights that help inform patient care and clinical decision-making.
Additionally, the 2 Min Video CME offers concise, impactful content accessible via QR code, helping doctors stay updated on the latest advancements.
By merging traditional printed materials with cutting-edge digital tools, In-Clinic Engagement creates an interactive, informative, and efficient experience for both patients and healthcare providers. This innovative approach empowers doctors and patients alike with essential knowledge, fostering more engaged and informed healthcare environments.
823, Nirmal Lifestyle Corporate Centre, LBS Road, Mulund, Mumbai, 400080.
azhar.carbon@gmail.com
azhar@carbongroup.in
Our primary focus is to provide doctors credible platforms for medical information. As a leading healthcare marketing agency in India, we are dedicated to medico marketing, striving to deliver better solutions for enhanced patient care.